Phocus is a sparkling, caffeinated water which launched in the US this summer. Phocus contains only natural ingredients comes in a range of delicious flavours.
The team already had fantastic branding and packaging in place but needed a modern, clean website that really focused (!) on their key message that there is nothing bad in Phocus.
As well as creating a modern, interactive brand site for the Phocus team to showcase their range of delicious flavours we also created a number of impactful visual elements including renders of the product, the ‘Halo’ concept and ‘Splash’ can art for marketing and social media uses.
OH Creative Ltd 2017